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Content collection (curated)

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PATTERN OVERVIEW

A content collection showcases a curated collection of content. Typically a collection includes a mix of content types such as video, blog article, podcast, etc., all relating to a common theme.

Guidelines
  • Each piece of conent includes a call-to-action button and drives to a landing page.
     
  • A video can be set up to play directly on the page or a CTA can drive traffic to video landing page that prominently features the video at the top of the page.
     
  • The content type can be added as a eyebrow headline (descriptive keyword or phrase) above the heading to give users a cue to what the content is about before they commit to reading. Examples include White paper, Case study, Video, Blog article, Podcast, or Success story  or "Latest News".

  • In place of eyebrow headline, a badge can be placed above the headline to set special content apart from other content on the page. A badge is typically something  that is earned.  Examples include "Spotlight" , "Featured story" or "Most popular".

  • Use impactful photography to help increase curiosity and click-throughs.

AEM component: Use the column control, adaptive image, text3, and the video component to build this pattern.

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specifications

Category label / Eyebrow headline / Badge: 1-3 descriptive keywords. 

Heading character count: Up to 60 characters (including spaces). Ideally a heading for a large image should fit on to one line and no more than three lines for a small image.

Copy character count: Up to 115 characters (including spaces).

Large image: 1080 x 720 px

Small image: 540 x 360 px

Type: For headings, use sentence case, no punctuation (unless necessary, such as a question mark). For body copy, use sentence case with complete and punctuated sentences.

Type alignment: Left aligned.

Button style: Basic reverse button (not large) or a button link.

Horizontal intro shourt Rule

Examples

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 Example 1

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fpo

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Featured story

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Read more

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fpo

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Blog

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore.

Read blog

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fpo

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News

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Read more

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 Example 2 — incorporating a video player

Video Component

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Success story

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore.

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fpo

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Blog

Lorem ipsum dolor sit amet, consectetur adipiscing

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore.

Read blog

Text

fpo

Text

News

Excepteur sint occaecat cupidatat non proident

Duis aute irure dolor in reprehen derit in voluptate velit esse cillum dolore eu fugiat nulla pariatur,

Read blog

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 Example 3 — incorporating a heading and button links

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Financial Services Solutions (H2)

Help employees save and pay for health care and help employers manage risks and control costs.

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fpo

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Featured story

Lorem ipsum dolor sit amet, consectetur adipiscing

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore.

Read more

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fpo

Text

Blog

Lorem ipsum dolor sit amet, consectetur adipiscing

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore.

Read more

Text

fpo

Text

News

Excepteur sint occaecat cupidatat non proident

Duis aute irure dolor in reprehen derit in voluptate velit esse cillum dolore eu fugiat nulla pariatur,

Read more